You Matter

You Matter Collab

In partnership with Brass & Unity, the Buddy Check prompts individuals to call someone and check on their mental health. It is a simple reminder that you are not alone,
when times are tough you are a part of a community that cares. The bracelet is simple, but the impact is tremendous!

The Buddy Check two pack

Includes 2 Rope bracelets that are tough, flexible, and get softer over time. A perfect match for any activity, indoors or out. Adjustable construction fit’s nearly everyone.

  • Color: Black
  • Casing: .338 - Laser Etched
  • Size: Adjustable, One size fits most

Boot Campaign

Wearing or using gear from our YOU MATTER collection helps shatter the stigma surrounding mental health care and spreads a simple, yet extremely important message to those that need to hear it.

100% of funds raised from the YOU MATTER collection will support veterans seeking care and treatment they need and deserve so that they know support is available and suicide is not the only option.

For more information, please visit

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